Roland Sands Design Apparel: New Fall Range

Roland Sands Design is pleased to announce the release of their most comprehensive range of protective riding apparel to date.

“RSD design DNA can be found in the underlying details of each unique new piece. The collection is inspired by our approach to custom bikes, where every minute detail is considered to create timeless designs.” said Roland Sands.

RSD’s Sonoma

Additional styles available in the range include the Iconic Ronin jacket, now being offered in a waxed cotton version as an alternative to leather and also a fully leather perforated version for warm riding conditions.

And for textiles, the new Bronson and Ramone jackets are retro inspired, classic riding pieces in denim and heavy duck cotton.

Ronin jacket in waxed cotton
Ronin jacket in waxed cotton

For the ladies ithere’s the Ginger jacket. A true utilitarian styled 3/4 length riding jacket that is constructed of premium British Millerain waxed cotton with leather accents.


Roland Sands is from Long Beach, California. His diverse upbringing encompasses just about every aspect of the motorcycle industry. His first motorcycle was an RM50 dirt bike given to him on his 5th birthday, on which, after just minutes of riding, he broke a bone… but fell in love with it anyway. His love of speed on two wheels took him to the professional racing ranks for 10 years. He set multiple track records around the world and was the 1998 American Motorcyclist Association 250GP champion. However, 32 broken bones later, Roland decided to trade in his racing leathers for a hammer, pencil and computer designing and began building motorcycles and custom motorcycle products. In 2005, he founded Roland Sands Design. Sands’ designs are a mixture of sport bike and chopper influences and he has played a pivotal role in popularizing high performance custom bikes. Roland and his designs (motorcycles and products) have earned many accolades throughout the years, including three V-Twin Wheel Design of the year awards; V-Twin Control Design; Chip Foose Design of Excellence Award in Sturgis; 2nd, 3rdand 4th place in the Modified Harley class at the World Championship of Custom Bike Building; V-Twin Trendsetter of the Year award; Biker Build Off Champion on the Discovery Channel; Biker Build Off Rookie of the year and the 2 Wheel Tuner Brappy Award. Roland and the RSD fleet of custom motorcycles have been featured in more than 500 magazine articles worldwide, on more than 100 magazines covers. He attends most American motorcycle rallies and events year round, as well as multiple International shows. Sands has also starred in a variety of TV shows including Nitro Circus, Chopper Nation, Biker Build Off, Thunder and many others.

RSD's Clash jacket
RSD’s Clash jacket

Report by Hotbikeweb

Photos by Courtesy of Roland Sands Design